Today I want to talk about a beautiful young Italian brand: INDIVIDUALS.
I met the designer, Carlo Galli, when I went to Milan for the fashion week and it was love at first sight with his creations.
Please enjoy the interview and the pictures of his collection!
WHERE DOES INDIVIDUALS START FROM?
Individuals starts from a match of opportunities. When I left the company where I had been working for 5 years, I was waiting for new challanges loaded by experience and knowledge,so I moved to London. In Italy I was working for one of the biggest accessories companies of Como and I followed the ties and foulard collections for clients such as Chanel, Vuitton, Pucci, Loewe, Hilfigher, Dior. Then, the underwear and swimming collections for Ferrè and Diane von Furstenberg.
When I arrived in London I started to produce a small homemade swimming collection trying to sell it in small touristic markets as Spitafield and Portobello. In one year period I could understand the product was appreciated by the audiance and so I decided to come back to Italy and create an official brand.
The concept is that everyone is a single entity, with his-her own features, looking for freedom and this makes you unique and happy to share moments with other people.
WHY DID U START TO BE INTERESTED IN FASHION?
THis is a difficult question. My passion for the fashion world comes from my adolescence. I was 16 years old and I asked my grandmother to teach me how to make a shirt from a fabric I bought previuosly in India. From that moment on I did not change my passion anymore.
WHAT IS YOUR YOUNIFORM?
YOUniform is a word that let me trust: it reminds me the concept of INDIVIDUALS, that means uniqueness of every single person. My YOUNIFORM is a scarf or foulard that I am wearing daily. To choose the outfit, every morning, I start from this detail.
NEW TRENDS OF NEXT SEASON?
The news is for sure the new underwear collection. We were thinking to start the collection next year, but when we put the pictures of the items in the catalogue, we had a positive feedback from our clients and they asked to speed up things to the collection autumn 10.
WHERE CAN WE BUY THE NEW UNDERWEAR COLLECTION?
The easieast way is our website http://www.individuals.it/
You can pay with Paypal and we deliver everywhere in the world.
WHAT ARE THE MAIN FEATURES OF THE NEW COLLECTION?
It's a mix of light materials that help the body comfort without any stuffing. It's a light underwear, with tulle transparencies and soft charmeuses with small flowers.
The fabrics, that seem to be rough, but they wrap the body in a gentle caress. The design consists in small geometricals that you have to pay attention to.
If you want to check other info or pictures about INDIVIDUALS :